My goals for 2022 vis-à-vis Start-Ups – Create moonshots to inspire and energise
One of my founder friends asked me a question about my goals for 2022, my response to him was that I need to work with my founder friends to ensure they create and internalize the purpose (Moonshots).
It is my strong belief companies driven by purpose and core human values will for sure attract positive energy from cosmos and believers whether teams, customers, investors and fans. The moonshots inspire and energise everyone in the ecosystem and help deliver wonderful outcomes to all stakeholders including society. One must have an unwavering faith and follow these consistently.
Here are five start-ups that I have been deeply engaged with, below I am sharing what is my understanding of their aspiration. The language may change but the core always remains the same. The companies are in the process of internalizing the same.
Business: Offer safer, cleaner, reliable and a fully electric ride-hailing service, creating new jobs and significantly elevating customer experience
Purpose: Decarbonise mobility and bringing cleaner air in mega cities of India
Business: Performance improvement through actionable insights in the renewable energy sector
Purpose: Reduce one billion tonnes of CO2, fighting climate change with code
Business: Building ereator economy for writers and readers
Purpose: 10 million writers, 1 billion stories , impacting humanity in positive ways
Business: Hyper local jobs for blue collar employees in Bharat – Tier 2/3/4
Purpose: Connecting workforce to 100million walk to work jobs in Bharat
Business: Solving for mental health and mental well-being through anonymous peer-to-peer interactions using deeptech
Purpose: Spreading one billion smiles
I will continue to support and encourage more founders to stay committed and work hard in achieving their aspirations. You could use Ikigai framework and Sustainable Development Goals to create your moonshots. Just one word of caution,never do the maths while creating moonshots , they must come straight from the heart(DilSe).
These companies are likely to make a huge positive impact and continue be driven by profit with purpose to create a virtuous cycle of doing good and doing well.
My very best to everyone who enables the companies to be driven by moonshots.